Privacy Policy
This Privacy Policy outlines how Pashmina Valley, its affiliates, and partners (collectively referred to as “Pashmina Valley,” “we,” “our,” or “us”) collect, use, share, protect, or process your personal information and data through our website, pashminavalley.com (hereinafter referred to as the “Platform”).
Please note that you can browse certain sections of the Platform without registering with us. We do not offer any products or services through the Platform outside of India, and your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information, or availing any product/service offered on the Platform, you expressly agree to be bound by the terms of this Privacy Policy, the Terms of Use, and applicable service/product terms and conditions. You also agree to be governed by the laws of India, including but not limited to laws relating to data protection and privacy. If you do not agree, please refrain from using or accessing our Platform.
Collection of Information
We collect personal data when you use our Platform, engage with our services, or interact with us during the course of our relationship. This includes, but is not limited to, the personal data you provide during sign-up, registration, or use of our Platform, such as:
- Name
- Date of birth
- Address
- Telephone/mobile number
- Email ID
- Any identity or address verification details you share
In certain cases, we may collect sensitive personal data with your consent, such as:
- Bank account, credit/debit card, or other payment instrument information
- Biometric information (e.g., facial features or physiological data for certain Platform features)
You always have the option to not provide certain information by choosing not to use a particular service or feature on the Platform. We may also track your behavior, preferences, and interactions with our Platform, which is compiled and analyzed on an aggregated basis. Additionally, we may collect transaction information related to purchases made on our Platform or through third-party business partners. If a third-party business partner collects your personal data directly, their privacy policies will govern that data collection, and we are not responsible for their practices. Please review their privacy policies before sharing any personal information.
Security and Data Protection
We take the security of your personal data seriously and implement industry-standard measures to protect it. However, please note that no data transmission over the internet can be guaranteed 100% secure, and we cannot ensure the security of data transmitted to our Platform.
Use of Personal Data
We use your personal data for the following purposes:
- To provide the services you request
- To communicate with you about products, offers, services, and updates
- To assist sellers and business partners with order fulfillment
- To enhance your customer experience
- To resolve disputes and troubleshoot issues
- To prevent fraud, errors, and other criminal activities
- To conduct market research, analysis, and surveys
- To customize your experience on our Platform
- To enforce our Terms and Conditions
If we use your data for marketing purposes, we will provide you with the option to opt-out of such communications.
Important Security Notice
If you receive unsolicited requests for personal data, such as debit/credit card PIN, net-banking, or mobile banking passwords, please do not share such information. If you have already shared such details, we recommend you immediately report the matter to the appropriate law enforcement agency.